LIDAR Used to Create IBM’s “Smarter Planet” Commercial

As further evidence of the mass market uptake of 3D laser scanning technology, IBM contracted Coign Asset Metrics and Technologies to create the first globally released TV commercial based entirely on scanned images. Coign headquartered in Pittsburgh is one of the GSA laser scanning IDIQ contract holders. The use of laser scanning to visually demonstrate the concept of a “Smarter Planet” is also worth noting.

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